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The Secrets of Fashion
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The Pursuit of Ideas
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10 Dec

Watch Kendrick Lamar Pay Homage to Compton in Reebok Classic’s “I Am”

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There’s little information surrounding Kendrick Lamar’s third studio album, aside from the the single, “i”, for which he released a music video earlier this year. While we wait in anticipation, Lamar decided to take some time to honor his hometown of Compton in the latest ad campaign from Reebok Classic. Director Anthony Mandler takes us on a journey through Kendrick’s hometown, celebrating the potential of youth as Kendrick raps acapella a powerful verse titled “Kendrick Lamar – I Am.” Watch the...
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10 Dec

Watch: J. Cole – Apparently

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While you may have already watched “Intro” a few days back, J. Cole accompanies today’s release of 2014 Forest Hills Drive with a video for the albums first official single, “Apparently.” In this song of dedication, Cole takes a simple approach by rapping inside a green room while vibrant colors are...
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