Soulection (LA) brings “The Sound Of Tomorrow” to South Africa. Los Angeles-based record label, radio show and cultural platform, Soulection, makes its South African debut at The Side Show, Cape Town, on Tuesday 10 February.
Soulection has been creating and surfing its own wave of futuristic beat music, The Sound of Tomorrow™, with R&B, house, hip-hop, trap, footwork, and bass-informing sensibilities taking center stage. With over 1 million downloads, 36 million plays in 2014 and only just having celebrated their 4-year anniversary, Soulection is taking the world by storm and is on the cusp of becoming a household name. Artists that have climbed through the Soulection ranks include the likes of Kaytranada (who recently began a residency on the prestigious BBC’s Radio One), Mr. Carmack, Ta-ku, Sango, Esta, Evil Needle and IAMNOBODI.
Soulection founder, Joe Kay will be joined by the Whooligan, as well as local acts White Nite, Maramza, and Slabofmisuse. Special guest performances are also promised.
This event is in association with CTEMF and Red Bull Studios.
Tickets cost R100 at the door , R80 presold